Transfer Agent
SCS Stockholder Services is Southern Company's transfer agent, dividend paying agent, investment plan administrator, and registrar. If you have questions concerning your Southern Company stockholder account, please contact:

Southern Investment Plan
Southern Investment Plan (SIP) provides current Southern Company shareholders with a convenient and economical way to increase their holdings. SIP also enables investors who are not currently shareholders to purchase common stock directly through the plan.

Available to Shareholders

Shareholder Reports for Holders in Street Name
Owners whose shares are held in street name may have shareholder reports mailed directly to them. Send written requests to Stockholder Services.

Stockholder Information Line
Shareholders can obtain information about their accounts, the Southern Investment Plan, and transfer instructions by calling the Southern Company Stockholder Information Line at (800) 554-7626. Stockholder Services representatives are available Monday through Friday, 9 a.m. to 5 p.m.

Dividend Payments
The entire amount of dividends paid during 1998 is taxable as ordinary income. The board of directors sets the record and payment dates for quarterly dividends. A dividend of 33.5 cents per share was paid in March 1999.

For the remainder of 1999, projected record dates are May 3, Aug. 2, and Nov. 1. Projected payment dates for dividends declared during the remainder of 1999 are June 5, Sept. 4, and Dec. 6.

Environmental Report
Southern Company has an environmental performance report that describes how we're doing on our environmental goals. To request a copy, please write to:

Dr. W. Robert Woodall, Jr.
Vice President, Environmental Policy
270 Peachtree Street, N.W., Suite 2000
Atlanta, GA 30303
More information about our environmental activities is available at www.southernco.com

Annual Meeting
The 1999 Annual Meeting of Stockholders will be held on Wednesday, May 26, at 10 a.m. (CDT) at The Wynfrey Hotel in Birmingham, Alabama. A report on the meeting will be mailed to all shareholders of record and will be available on request to other interested parties.

Common Stock
The common stock of Southern Company is listed and traded on the New York Stock Exchange. In addition, the stock is traded on regional exchanges across the United States and on the Berlin Stock Exchange. In the United States, the ticker symbol for Southern Company stock is SO, and the symbol SouthCo is used in newspaper stock listings. In Berlin, the ticker symbol is SURGR.

Auditors
Arthur Andersen LLP
133 Peachtree Street, N.E.
Atlanta, GA 30303

Institutional Investor Inquiries
Southern Company maintains an investor relations office in New York - (212) 269-8842 - to meet the information needs of institutional investors and security analysts.

Multiple Annual Reports
If you are a stockholder of record and receive multiple annual reports, you may authorize Southern Company to suspend mailings of annual reports to specific accounts. Simply check the appropriate box on the bottom of a dividend check stub or investment plan statement and return it to Stockholder Services.

About Sebastian Loggerhead
Sebastian Loggerhead is a 3-year-old loggerhead turtle that resides at the University of Georgia Marine Extension Service on Skidaway Island, near Savannah, Georgia.

Company Addresses