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Transfer
Agent
SCS Stockholder Services is Southern Company's transfer agent, dividend
paying agent, investment plan administrator and registrar. If you have
questions concerning your Southern Company stockholder account, please
contact:
SCS Stockholder
Services
P.O. Box 54250
Atlanta, GA 30308-0250
(800) 554-7626
http://investor.southerncompany.com/
Southern
Investment Plan
Southern Investment Plan (SIP) provides current Southern Company shareholders
with a convenient and economical way to increase their holdings. SIP also
enables investors who are not currently shareholders to purchase common
stock directly through the plan.
Available
to Shareholders
Southern
Investment Plan information
Southern Company Environmental Review
Audiocassette recordings of Southern Company's annual report
Stockholder
Information Line
Shareholders can obtain information about their accounts, the Southern
Investment Plan and transfer instructions by calling the Southern Company
Stockholder Information Line at (800) 554-7626. Stockholder Services representatives
are available Monday through Friday, 9 a.m. to 5 p.m.
Dividend
Payments
The entire amount of dividends paid during 1999 is taxable as ordinary
income.
The board of directors
sets the record and payment dates for quarterly dividends. A dividend
of 33.5 cents per share was paid in March 2000.
For the remainder
of 2000, projected record dates are May 1, Aug. 7, and Nov. 6. Projected
payment dates for dividends declared during the remainder of 2000 are:
June 6, Sept. 6 and Dec 6.
Shareholder
Reports for Holders in Street Name
Owners whose shares are held in street name may have shareholder reports
mailed directly to them. Send written requests to Stockholder Services.
Environmental
Information
Information about what Southern Company is doing to improve the environment
is available at our environmental Internet site: www.southerncompany.com/planetpower.
Or by writing to:
Dr. W. Robert
Woodall, Jr.
Vice President, Environmental Policy
270 Peachtree, N.W., Suite 2000
Atlanta, GA 30303
Annual
Meeting
The 2000 annual meeting of shareholders will be held on Wednesday, May
24, at 10 a.m. at the Rialto in Atlanta. A report on the meeting will
be mailed to all shareholders of record and will be available on request
to other interested parties.
Common
Stock
The common stock of Southern Company is listed and traded on the New York
Stock Exchange. In addition, the stock is traded on regional exchanges
across the United States and on the Berlin Stock Exchange. In the United
States, the ticker symbol for Southern Company stock is SO, and the symbol
SouthCo is used in newspaper stock listings. In Berlin, the ticker symbol
is SURGR.
Auditors
Arthur Andersen LLP
133 Peachtree Street, N.E.
Atlanta, GA 30303
Institutional
Investor Inquiries
Southern Company maintains investor relations offices in New York and
Atlanta (212) 269-8842 and (404) 506-5195 to meet the information needs
of institutional investors and security analysts.
Eliminate
Duplicate Mailings
If you are a stockholder of record and receive multiple copies of the
annual report and proxy statement, or wish to access these documents electronically
in the future, you may authorize Southern Company to suspend future mailings
of these documents to specific accounts. Simply check the appropriate
box and sign your proxy card or dividend check stub or investment plan
statement and return it to Stockholder Services..
Southern
Company
270 Peachtree Street, N.W.
Atlanta, GA 30303
(404) 506-5000
140 Broadway
51st Floor
New York, NY 10005
(212) 269-8842
1130 Connecticut Avenue,
N.W.
Suite 830
Washington, D.C. 20036
(202) 261-5000
Southern
Energy
900 Ashwood Parkway
Suite 500
Atlanta, GA 30338
(770) 821-7000
Internet
Additional information about Southern Company is available at www.southerncompany.com. If you wish to comment on this annual report please click here.
The 1999 annual
report is submitted for shareholders' information. It is not intended
for use in connection with any sale or purchase of, or any solicitation
of offers to buy or sell, securities. View our legal notices page for additional information.
     

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